OUR PEOPLE

POWERED BY HUMANS ENHANCED BY INNOVATION

Our people are owner-managers and opportunity-over-problem thinkers

Our entrepreneurial spirit is infectious, and this makes all our people ‘opportunity-over-problem’ thinkers. This thinking and the same mindset is then applied to your business. Yes, we have robust systems and some really neat marketing tools, but our real strength is in the humans that deliver them.

Like many B2B businesses in today’s technology-driven world, for the owner-managed companies that compose BBN, agility is not just a theory. Instead, it’s how we think, act and perform in practice – every day. We’ve survived and succeeded in this shifting environment not only by responding to change but by embracing it, so we’ll apply that same thinking to your marketing challenges.

Gerard van den Bogaart

In 2013, after 20 years working in both SME and corporate environments, Gerard decided to combine his B2B marketing and sales experience with the strong competencies of a B2B agency in The Netherlands. His experience in the corporate world provides great value for our clients.

Pedro Guillen

Founding partner of his BBN Spain, Pedro is an expert in managing international sales and marketing programs for global IT vendors oriented to achieve results. He is focused on developing new business models and value-added services bringing new ways of marketing to our clients.

Richard Parsons

Richard started his career at Anderson & Lembke, the world’s largest B2B agency at the time and went on to become one of the early pioneers of digital marketing. He has spent over 30 years devising strategies across numerous business sectors. His proven track record of helping blue chip and start-up companies has made him an agile creative thinker.

Matthias Specht

Matthias is an expert in digital marketing and cross-media campaigns. His focus is on lead management as well as content marketing. During his 20-year career as a strategic advisor, he has worked with brands like SAP, E.ON, SAS, Henkel and Hermes Europe and has extensive experience in a variety of projects.

Pavel Marek

As CEO of BBN Czech Republic located in Brno, Pavel has been the team leader of many marketing communication projects in CEE countries with a focus on logistics, IT/Technology, transportation, automotive, real estate and finance industries.

Timo Kruskopf

Timo has built branding and communications strategies for several domestic and international companies. He works as a senior strategic planner, customer experience developer and contact strategy developer in Finland.

Peter Lyall

Peter is responsible for making the thinking visible and ensuring that clients truly benefit from investing in their brands. He has worked with many notable companies on major branding and messaging projects. Peter is also on the BBN executive board and contributes to the BBN Brand & Strategy task team.

Rich Thomas

Rich started his career in Brand Management with P&G before moving to the agency side. He founded INL in Geneva 2005 with his Creative Director, Gary Wilkinson. Since then they have opened offices in the UK and Singapore.

Today's world demands new thinking, a new form of agency-marketer relationship

We understand that you need full alignment of your business to your marketing and sales strategy and the provision of seasoned strategic counsel forms a core part of our philosophy and no small part of our success.

But for this to work for you, demands new thinking, a new form of agency-marketer relationship. A relationship that requires trust and the agility to respond quickly and effectively to what you need at any given time. We believe this is our ‘win factor’.